Luis Amorim March 07, 2025
Vacation time. Next edition on April 4th.
New Data Shows Just How Badly OpenAI And Perplexity Are Screwing Over Publishers
AI companies promised publishers their AI search engines would send them more readers via referral traffic. New data shows that’s not the case.
www.forbes.com/sites/rashishrivastava/2025/03/03/openai-perplexity-ai-search-traffic-report/#new_tab
£13.6bn publisher adtech claim versus Google takes step forward
A legal claim seeking £13.6bn in damages for UK publishers from Google for rigging the online adtech market has made a step forward.
www.pressgazette.co.uk/marketing/google-adtech-claim-uk
AI content licensing lessons from Factiva and TIME
Content licensing has long been an important revenue stream for digital media companies. For decades, it allowed publishers to monetize their content by
www.digitalcontentnext.org/blog/2025/03/06/ai-content-licensing-lessons-from-factiva-and-time
#19 Better Collective's Group Senior Director: From Traditional Media to Global Digital Leadership
I Need More Coffee And Better Ideas · Episode
open.spotify.com/episode/5yGmfFvLX9AxJ8Wiuq57xW?si=X5Gm593lQQO6kDHKFU6GVg
AI now ‘analyzes’ LA Times articles for bias
LA Times is also adding AI-generated alternative “views.”
www.theverge.com/news/623638/la-times-ai-generated-views-summaries-political-bias
Journalists are using generative AI tools without company oversight, study finds
Nearly half of journalists surveyed in a new report said they are using generative AI tools not approved or bought by their organization.
www.digiday.com/media/journalists-are-using-generative-ai-tools-without-company-oversight-study-finds
Privacy by Design | Podcast Series | FT Strategies - Media consultancy from the Financial Times
Privacy by Design is a new podcast series featuring experts and companies leading the way to a privacy-first future, covering topics from content personalisation to ad performance.
www.ftstrategies.com/privacybydesign
Particle: Building a user-focused AI news experience - Twipe
Hi Sara, let’s start at the beginning: Why did you start Particle? My Co-Founder, Marcel Molina, and I worked together at Twitter for many years, so we’ve always been at the intersection of what’s happening in the news media and connecting people to that. Toward the end of 2022, we were both looking for our […]
www.twipemobile.com/particle-a-user-focused-ai-news-experience
How FT uses polls to engage readers and grow subscriptions
The newspaper has a loyal, well-informed readership keen to share their opinions. Polls in its newsletters record engagement over 75 per cent
www.journalism.co.uk/news/how-ft-uses-polls-to-engage-readers-and-grow-subscriptions/s2/a1225951/#new_tab
Benchmarking: Adapting user needs to your audience | The Audiencers
Ringier, Berlingske, Vox... How have media organizations adapted the User Needs Model to their content and audience?
www.theaudiencers.com/adapting-user-needs-to-your-audience-what-are-other-publishers-doing
Gifting articles at Les Echos-Le Parisien | The Audiencers
Based on a robust technical architecture, designed to ensure security, scalability, & a seamless user experience, we share how article gifting works at Le Parisien.
www.theaudiencers.com/gifting-articles-at-les-echos-le-parisien
Communities Research
1 REMODELING THE INTERNET
docs.google.com/presentation/d/1_Q7ywvZQ9fOhgVmF78MHfvOy51Kc-9d7A4tWUvFg-OY/edit#slide=id.g320548b21cb_0_721
Young audiences expect journalism to build bridges, reduce fragmentation
Young audiences want news that challenges, not just confirms, their views. A new study explores their expectations and the media’s role in bridging divides.
www.inma.org/blogs/media-leaders/post.cfm/young-audiences-expect-journalism-to-build-bridges-reduce-fragmentation
Straits Times leverages video and interactive storytelling to engage audiences
Building on the success of its print Home In Focus feature, The Straits Times is reimagining it as an online feature to attract a broader audience.
www.inma.org/blogs/ideas/post.cfm/straits-times-leverages-video-and-interactive-storytelling-to-engage-audiences
Building reader loyalty in 2025: the role of push notifications
Push notifications help newsrooms reach their readers on multiple subjects, becoming a reliable tool for growing a base of subscribers
www.norkon.net/building-reader-loyalty-in-2025-the-role-of-push-notifications
Metro's Newsletter Editor Sophie Laughton on the future of publishers' newsletters
Metro.co.uk's Sophie Laughton explains how newsletters are central to publishers' growth strategies, and what other opportunities the format offers.
www.voices.media/metros-newsletter-editor-sophie-laughton-on-the-future-of-publishers-newsletters
How dismantling silos gave Metro's newsletter team room to experiment
Metro's Newsletter Editor Sophie Laughton explains how a behind-the-scenes reshuffle enabled its newsletter team to find new opportunities.
www.voices.media/metro-dismantling-its-silos-gives-its-newsletter-team-room-to-experiment
Ask An SEO: How To Handle Duplicate Content Across Multiple Domains
Avoid SEO pitfalls by handling duplicate content the right way. Learn how canonical links can help protect your rankings.
www.searchenginejournal.com/ask-an-seo-duplicate-content-across-multiple-domains/536681
Case Study: How Bangor Daily News Boosted Digital Growth with Sophi’s User Paywall Engine
The Bangor Daily News (BDN) has been a trusted voice in Maine for over a century, but even established institutions must evolve in today’s fast-paced digital landscape
www.mathereconomics.com/2025/03/06/case-study-how-bangor-daily-news-boosted-digital-growth-with-sophis-user-paywall-engine
The Toronto Star Is Cracking 300,000 Newsletter Subscribers; Up Next? It Wants a Million - A Media Operator
The Toronto Star’s newsletter has flourished, more than doubling in less than three years.
www.amediaoperator.com/news/the-toronto-star-is-cracking-300000-newsletters-subscribers-up-next-it-wants-a-million
Amazon Is Pitching a Tool That Automates Big Parts of Running TV Ads
The ecommerce giant takes aim at Google and The Trade Desk.
www.adweek.com/commerce/amazon-automates-buying-tv-ads
Telegraph Media Group to offer carbon impact reporting and optimisation for advertisers
Telegraph Media Group (TMG) has partnered with Scope3, the leading sustainable technology platform for carbon emissions measurement in digital media, enabling...
www.newsworks.org.uk/news-and-opinion/telegraph-media-group-to-offer-carbon-impact-reporting-and-optimisation-for-advertisers
New Research Reveals 3 Insights Shaping CTV Media Buys
Samsung Ads report looks at why media budgets are slow to shift and how CTV campaigns can engage today’s viewers
www.adweek.com/convergent-tv/insights-shaping-ctv-media-buys
Why biddable CTV is the future and how publishers and media buyers alike benefit
Biddable CTV combines transparency, flexibility and real-time optimization, helping buyers improve performance while maximizing monetization for publishers.
www.digiday.com/sponsored/why-biddable-ctv-is-the-future-and-how-publishers-and-media-buyers-alike-benefit
Ad Orbit Trend Report 2024 | Get Access | Ad Orbit
www.adorbit.com/ad-orbit-trend-report-2024/?
Reinforcement Learning vs. Propensity Scoring: What’s Best for Your Business?
Explore the world of propensity scoring. Understand how it works and how it can be leveraged to optimize your business strategies.
www.zuora.com/guides/reinforcement-learning-vs-propensity-scoring-whats-best-for-your-business